AWARDS

National Telly | 2009, 2010, 2016, 2017

Addy | 2008

VSMPR | 2008, 2009, 20010

Faculty Advisor of the Year-Virginia Tech-University of Student Relations | 2011

Appointed Key Note Speaker -Pamplin College of Business Commencement | 2011

Case iii Award-Marketing Website | 2012

Bloomberg Business Week-Outstanding Professor | 2012

Pi Sigma Epsilon-National Faculty Advisor of the Year | 2013

Teaching Excellence - Pamplin College of Business | 2013

VT Faculty Advisor of the Year | 2015

PUBLICATIONS

"Market Research Versus Brand Research" | 2007

"Selling to C-Suite Exec's" 11 Steps to College (quote) | 2010

2017's Best Frequent Flyer Program | 2017

Social Media and Building a Connected College | 2017

"Strategic Social Media Plan for First & Main, an Outdoor Shopping Mall." In Tuten, T. and Solomon, M. (2018), Social Media Marketing, Third Edition. London, UK: Sage

"Strategic Social Media Planning for a University Business School." In Tuten, T. and Solomon, M. (2018), Social Media Marketing, Third Edition. London, UK: Sage.

Ballentine, C. (2018, August 31). The Hot College Gig: Online Brand Promoter. The New York Times. Retrieved from https://www.nytimes.com/2018/08/31/technology/college-students-online-influencers.html

MEMBERSHIPS

Advertising Federation of the Roanoke Valley Montgomery Chamber of Commerce

Pi Sigma Epsilon (Sales and Marketing) Business Fraternity Delta Phi Epsilon (Alumni)

Fairleigh Dickinson (Alumni)

Southern New Hampshire University (Alumni)

McGraw Hill                                                     Board of Advisors, Marketing Principles

BOARD ROLES

Virtual LI-Marketing Advisor | 2014 - 2015

Pi Sigma Epsilon-VP Educator | 2009 - 2015