AWARDS
National Telly | 2009, 2010, 2016, 2017
Addy | 2008
VSMPR | 2008, 2009, 20010
Faculty Advisor of the Year-Virginia Tech-University of Student Relations | 2011
Appointed Key Note Speaker -Pamplin College of Business Commencement | 2011
Case iii Award-Marketing Website | 2012
Bloomberg Business Week-Outstanding Professor | 2012
Pi Sigma Epsilon-National Faculty Advisor of the Year | 2013
Teaching Excellence - Pamplin College of Business | 2013
VT Faculty Advisor of the Year | 2015
PUBLICATIONS
"Market Research Versus Brand Research" | 2007
"Selling to C-Suite Exec's" 11 Steps to College (quote) | 2010
2017's Best Frequent Flyer Program | 2017
Social Media and Building a Connected College | 2017
"Strategic Social Media Plan for First & Main, an Outdoor Shopping Mall." In Tuten, T. and Solomon, M. (2018), Social Media Marketing, Third Edition. London, UK: Sage
"Strategic Social Media Planning for a University Business School." In Tuten, T. and Solomon, M. (2018), Social Media Marketing, Third Edition. London, UK: Sage.
Foy, Bill. "Super Bowl splash first step in larger, digital campaign according to Virginia Tech expert." VT News, Virginia Tech, 19 Jan. 2018, vtnews.vt.edu/articles/2018/01/unirel-superbowlads.html.
Ballentine, C. (2018, August 31). The Hot College Gig: Online Brand Promoter. The New York Times. Retrieved from https://www.nytimes.com/2018/08/31/technology/college-students-online-influencers.html
Lammarino, E. (2019, July 29). Our Interview with Professor Donna Wertalik of Virginia Tech University. Retrieved from https://www.sixthcitymarketing.com/2019/07/29/professor-donna-wertalik/
MEMBERSHIPS
Advertising Federation of the Roanoke Valley Montgomery Chamber of Commerce
Pi Sigma Epsilon (Sales and Marketing) Business Fraternity Delta Phi Epsilon (Alumni)
Fairleigh Dickinson (Alumni)
Southern New Hampshire University (Alumni)
McGraw Hill Board of Advisors, Marketing Principles
BOARD ROLES
Virtual LI-Marketing Advisor | 2014 - 2015
Pi Sigma Epsilon-VP Educator | 2009 - 2015